Most business books aren’t worth the paper they’re printed on. But once in a while a business book has the potential to change the course of individual lives and therefore, the life of a society. These are usually not books on “how to” do business; they are books on “who” you can be when you do your business. These books alter how you think about your business in relation to the larger arena of your whole life.
To read the rest of this article from the Denver Business Journal, see:
“Masters of Change” sets leadership standard
“Masters of Change,” by Dr. William M. Boast with Benjamin Martin, (Maracome Press, $14.95) is such a book. Dr. Boast was well known on the speaking circuit, having spent years clarifying his message to the likes of IBM and Motorola. Mr. Martin is Director of Special Projects at Mentis Technology Solutions. The book is a pleasure to read; it captures Dr. Boast’s voice as if he was with you, speaking richly, deeply, directly and straight-forwardly.
This book is the first completely human and thoroughly pragmatic approach to leadership in a world of massive and sudden change. Its conclusions are not justified by a set of preexisting moral principles taken on faith, but are based on a careful study of a hundreds of leaders who succeeded or failed in handling change. The authors have extracted universal qualities, guiding principles and attitudes of masterful leaders.
“Masters of Change” focuses on leaders being their best when things are at their worst. Like these masters, you need appropriate drive, determination, perseverance, resilience, stubbornness and flexibility so you can act effectively, intelligently and responsibly.
The book is loaded with stories and quotes that will reverberate within you for decades. Its historical sweep and meticulous detail make it a challenging and inspiring work. It will become the foundation for the next generation of leadership thinking.
Start your Christmas shopping now. Buy a case of Masters of Change and give copies to your friends and colleagues.
The best way to learn how to deal with change, especially for mature people caught in rapidly changing industries and professions, is to hire Dr. Ben for personalized coaching and organizational consulting.
To get the help you need, call Ben at 1-877-828-5543.